The internet is full of opportunities, and there are also various ways to use social media to make money online.
Suppose you are thinking that social media platforms are only for making connections. Then you know only one side of the coin.
As you know, more and more people are now using various social media platforms, so the chances of business growth also increase.
How to Use Social Media to Make Money Online
According to Backlinko, about 3.96 billion people use social media platforms and are continuously growing.
So, social media platforms remain not only for making friends, but you can also make money from it.
I know a friend who makes nearly $5000/month just by selling jewelry
on Facebook and Instagram. So, you might have got some gist about the potential of social media platforms.
People running e-commerce stores on Facebook say that the Average Conversion Rate of a Facebook Ad is 9.21%. Not bad enough!
It also depends upon other factors like your marketing budget; the more you spend on marketing, the more you earn. So, don’t hesitate to pay if you want a good ROI.
There is an excellent platform to learn about online businesses for free where you can get unique online business ideas.
In this article, you are going to learn not only 4 or 5 ways but 10 ways to make money.
Let’s discuss some great opportunities in social media –
1: Start an e-commerce Store
If you are planning to start an e-commerce store, then Facebook and
Instagram would be the best platform to get started.
You might have seen many small online niche stores, and this is true that they are making lots of money from social media.
Facebook allows you to select your targeted audience so that you can choose the type of audience you want to make your customers.
Instagram, on the other hand, is very useful in selling cosmetics and jewelry.
If you want to become successful in any online business, it’s crucial to build
trust, and for this, you have to make sure that you’re selling quality products only.
Many people think that they can quickly sell low-quality products online, but they don’t know that this doesn’t last long.
If you want to build recognition in this field, don’t ever sell cheap products.
Yes, it takes a lot of time to build a recognized brand; Amazon didn’t make its empire in one day.
To get started, you need some necessary steps to follow –
1: Find your niche
Before starting any online store, you have to choose a niche because there are already big players in the market.
To compete with them, you should pick a small segment.
It is the foremost important thing in any business, and this is when social media comes into play.
You can use social media very effectively. Start off by running Facebook ads, and later you can set your budget accordingly.
2. Become an influencer
Do you know that people are making on an average $50,000 just by
being an Influencer?
One of the best examples is Kylie Jenner, who charges $9,86,000
just for one post on Instagram!
I’m not kidding, but people are making lots of money by collaborating with brands and selling their products.
How to get started from social media?
If you want to become an Influencer, you should first plan about the topic your content must be on.
Make sure to choose a topic that interests you the most; otherwise, you get fed up by creating content that doesn’t make sense to you.
You can start with Instagram Business Account and can start your journey right away.
Start creating content that solves real problems. E.g., If you want to become a fashion influencer, create content that tells people the current trends about fashion.
If you start getting followers, you can approach some brands to collaborate and can start making money.
3: Teach People on Social Media
Ed-tech businesses are on the boom, so if you are planning to teach online, then it’s the perfect time to start.
You can start teaching people on social media platforms.
YouTube would be the perfect platform where you can not only teach but also earn.
There are over thousands of examples already who are making a good amount of money from this social media platform.
How to get started?
You can make a YouTube channel for free, and there you can start creating videos related to your field.
The best thing about YouTube is that you only need your smartphone and an internet connection to get started.
You can start teaching whatever you like to talk about.
4: Selling Courses on Online Marketplaces
The other way of online teaching is to sell your online platforms like Udemy, Skillshare, Coursera, etc.
YouTube requires time and effort to build your audience, but on these marketplaces, you can make money right from day 1.
Both fields require different strategies to build trust in the audience. Just focus on quality education; the other things will automatically fall into place.
The ed-tech businesses have a bright future because everyone wants to learn just sitting on their couch.
How to leverage social media for selling online courses?
Here, you can also market or promote your courses on Facebook and Instagram.
Selling on these marketplaces doesn’t mean that you don’t have to put effort. All you need to do is to be patient and consistently working.
Start building your audience across various social media platforms and start promoting your courses.
Important: The most important thing about starting anything online is to
maintain consistency. Without consistency & perseverance, you cannot imagine success coming to your door.
5: Become a Facebook Ads Manager
According to Oberlo, “there are more than 1.6 billion people worldwide connected to small businesses on Facebook Pages.”
So, you can imagine how much dollars are regularly spent on Facebook Ads.
Becoming a Facebook Ads Manager is one of the profitable ways of making money from social media.
Many small businesses want to spend money on advertisements but do not know the right way to do it.
You can actually help them.
How to get started?
Look, I’m not saying that you just start your journey without having any prior knowledge.
Yes, if you want to earn money from social media, you definitely need some skills. And for that, you can learn it free of cost from the internet. Or you can do some paid courses in order to earn everything in detail.
There are so many courses already available on Udemy and Skillshare where you can learn about Facebook Ads.
Later, when you feel confident enough, you can start approaching small businesses for our services.
6: Become an Instagram Manager
I don’t why, but many people don’t know that they actually make money by simply handling others’ Instagram profiles.
I have some people in my community charging as much as $500/month just for handling a single Instagram account.
A lot of international countries like the US, Canada have these emerging job opportunities of handling people’s accounts.
But who gives you money for having fun on social media?
Social media is far more than just having fun; you can build your audience and later sell your digital products ( we’ll discuss later in this article).
How to become an Instagram Manager?
You can start by making your business account on Instagram.
Once you start creating quality content and building your community, you can approach other Instagrammers for your services.
Sometimes, people use to manage more than one account; therefore, they don’t have time to manage all their accounts simultaneously.
You need to approach them and ask them for your services.
And later, you can start making money from social media.
7: Start a Social Media Marketing Agency
These job profiles require knowledge for every social media platform, including Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, etc.
I call it “360 degrees Social Media Manager”.
The reason is that you have to manage every platform in order to make sales for companies.
Social Media Managers are usually hired by startups, medium to big size companies.
It is the reason social media agencies have huge potential in earning lots of money.
You can start your agency simply by gaining some skills, and later you can hire your team to work for you.
Social Media Marketing Agency is a booming career, and 2021 is the best time to start.
How to get started?
Again, I do not compromise with the skills because once you start investing in your skills, you will automatically see that you become capable of earning money.
So, for starting a social media agency, you can start by creating your portfolio.
You can also make your own website for that and write about yourself, e.g., what is the goal, why you started and how you can add values to people’s lives.
These are some main key points you have to keep in mind to start a social media agency.
I know you might have definitely heard about this job. Freelancing is one of the best ways to earn from social media and become your own boss.
You can become a freelancer in anything you are passionate about.
There are multiple opportunities in Freelancing. Some of the examples I would like to tell you-
- Content Writing
- Copy Writing
- Graphic Designing
- Social Media Manager
You can pick off any of the above jobs and start working upon it; soon, you’ll see that people start asking about the services you offer.
9: Sell Digital Products on Social Media
One of the benefits of being on social media is that you can sell “intangible” or “digital” products.
There are some examples of digital products like eBooks, Checklists, Templates, etc.
Digital products are the easiest way to sell online because it doesn’t require any inventory to store. You can sell it from the day you created it.
However, It requires good marketing skills in order to make sales.
social media helps you in this. When you start providing valuable knowledge on your platforms. You’ll begin to gain people’s trust, and soon you can also sell your products.
10: Video Editor
As the social media platforms increase, the number of video consumption is also growing.
It doesn’t matter whether it’s YouTube, Facebook, or Instagram; videos are consuming everywhere.
Do you know that YouTube is the second-ranked search engine after Google in the world?
It tells us that the future of videos is very bright.
The more people start consuming it, the more content creators also emerge. And these content creators need professional video editors.
You can go for SkillShare for learning video editing skills, or if you’re a
YouTuber, you might have some knowledge about it.
So, you just need a portfolio to get started. You can either make it. Website or you can make your portfolio on YouTube itself.
Finally, if you are interested in starting any of the above career options and way to use Social Media To Make Money Online, first invest your time in learning something valuable.
Remember that making money is not that much difficult. All you need is to provide and add value to people’s lives.